The animal protection movement as a whole lacks research to guide the work of organisations in the field, and many charities don't use the research that exists.
Faunalytics focuses primarily on farmed animals. More than 100 billion farmed animals are killed in the world every year, most of them raised on factory farms.
Faunalytics gives animal advocates access to research, analysis, strategies and messaging that make them more effective at reducing animal suffering.
Faunalytics fills this research gap by:
Animal Charity Evaluators (ACE), which analyses organisations working on animal welfare around the world, recommended Faunalytics every year from 2015 to 2025. In its 2025 review, ACE called Faunalytics a trusted source of reliable, evidence-based information for the animal protection movement, but did not renew the recommendation: it judged that extra donations to its current recommended charities are likely to do more good per euro.
In earlier reviews, ACE found that:
We simplify tax-deductible giving from Estonia to the world's most effective charities. On our platform you can donate to several organisations at once and choose how your donation is split between them. Donations made through Anneta Targalt are automatically included in your Estonian tax return. Donating through Anneta Targalt has no transaction fees, and because we pass the donations collected so far on to the charities once a quarter, the transfer fees stay minimal thanks to the larger amounts.
